YEAR2025 PROJECT TYPEEditorial, Visual Identity, Print FEATURED IN Wet Paint: USFCA’s Design & Fine Arts B.A. Thesis Exhibition at SOMArts (2025)Mache Tèt Anlè, meaning “Walk With Your Head High”, is a research-driven installation and visual identity project. It delivers a seamless, contemporary editorial system across print formats, including a hardcover book, altar catalog, and informational pamphlets, that unify tactile materials to engage viewers and thoughtfully challenge misconceptions about Haitian Vodou. The design balances cultural sensitivity with modern aesthetics, crafting a cohesive narrative.
Mache Tét Anlé: Reference Book The Ezili Altar: Catalog PROJECT BRIEF:
Create a beginner-friendly, research-based publication package challenging misconceptions about Haitian Vodou through a well-crafted editorial and visual identity system.
The project required consistency across multiple print deliverables, hardcover book, altar catalog, and takeaways, to enhance readability and engagement.
MY ROLE:
Designed a cohesive visual identity system with typography, color, and layout
Developed editorial layouts for the hardcover book and altar catalog
Created print-ready designs for supporting pamphlets
Ensured seamless design language across tactile and printed materials
DELIVERABLES:
Hardcover book with clean, accessible editorial layouts and typographic hierarchy
Altar catalog visually consistent with the book, explaining altar elements through structured design
Informational pamphlets designed for easy digestion, reinforcing the visual identity
The project achieved a polished, contemporary look that tied multiple print artifacts into a singular, recognizable identity system, demonstrating skill in editorial design, print production, and visual branding. about work contact@jaylanatalie.com