Jayla Natalie


about me

 


Hi!

I’m Jayla, a designer and visual artist based in San Francisco.

A graduate of the Design program at the University of San Francisco, I approach each project with intention and strategic thinking. 
I create work that communicates ideas effectively and resonates with audiences. I see design as a powerful medium that reflects culture, conveys information with clarity, and shapes how we perceive the world.

My practice is guided by cultural awareness and strategic creativity, taking a multidisciplinary approach in everything I do, from editorial and digital work to branding and installation.
contact@jaylanatalie.com
CV and Resume available upon request
© Jayla N


Recent Projects




Mache Tét Anlé 


YEAR 2025
PROJECT TYPE
Editorial Design
Visual Identity

Mache Tèt Anlè is a research-driven installation project exploring Haitian Vodou.

I designed an integrated editorial system across multiple print formats, including a hardcover reference book, an altar catalog, and informational pamphlets. These materials were developed to contextualize the installation and communicate complex cultural narratives.

The reference book was displayed on a handcrafted altar beneath a hand-painted portrait, while the altar catalog and pamphlets guided visitors through the concepts and elements of the installation. The project balances cultural respect with modern design aesthetics, creating a cohesive visual and educational experience.

FEATURED IN 
Wet Paint: USFCA’s Design & Fine Arts B.A. Thesis Exhibition at SOMArts (2025)


Spreads from “Mache Tét Anlé” Refernece Book

From the Ezili Altar Catalog



Vodou Roots & Resilience : Informative Pamphlet




Friends admiring Mache Tét Anlé



Black Erasure in Techno


YEAR
2024
PROJECT TYPE
Editorial Design Data Visualization
This two-page printed timeline visualizes a data snapshot on Black erasure in techno music culture. Using a techno-inspired color palette and editorial layout, the design translates temporal data into a compelling visual narrative for print.

Informed by TechnoMaterialism, the timeline turns abstract data into a clear, magazine-style editorial spread. Crafted to guide readers through the story while maintaining visual rhythm and engagement. The project demonstrates how editorial design can make complex information accessible, striking, and culturally resonant.

FEATURED IN 

Interlude Artists at Play: The 26th Thacher Art + Architecture Annual in the Thatcher Gallery (2024)





Spatial Histories: 
Queer Manhattan


YEAR2024
PROJECT TYPEData Visualization
Mapping + Inforgraphics
Print

This printed map visualizes historical and contemporary lesbian and queer spaces in Manhattan, drawing on The Addresses Project, which explores queer space and memory from the early 1900s to today.

I translated spatial data into a clear, expressive visual language using shape, color, and scale, creating a editorial layout that communicates complex cultural narratives.

The final map balances  research with refined design, offering an engaging and visually compelling representation of queer history in New York City.




Black Cultural Dinner


YEAR2025
PROJECT TYPE
Marketing
Social Media
Print

In collaboration with USFCA’s Black Achievement Success and Engagement (BASE) team and the Black Student Union (BSU), I designed a vibrant promotional campaign for the Black Cultural Celebration Dinner. The project combined print and digital assets to engage the campus community and honor the diaspora through thoughtful use of color, pattern, and cultural motifs.

Multiple asset formats were created and iterated for print and digital platforms, balancing bold, rhythmic visuals with clarity and readability. Drawing on Pan-African symbolism, the campaign presented a cohesive, visually striking identity that celebrated culture and resonated with the audience.


contact me!

contact@jaylanatalie.com